{"id":1484,"date":"2023-04-14T14:24:42","date_gmt":"2023-04-14T14:24:42","guid":{"rendered":"https:\/\/liveworkstudio.com\/?post_type=case&#038;p=1484"},"modified":"2023-08-03T16:20:12","modified_gmt":"2023-08-03T16:20:12","slug":"accelerating-the-adoption-of-a-car-sharing-service","status":"publish","type":"case","link":"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/","title":{"rendered":"Accelerating the adoption of a car sharing service"},"content":{"rendered":"<p>Launching a new service requires a focus on adoption. Launching a whole new category of service needs it in spades. Livework helped Streetcar become the fastest growing car club in Europe.<\/p>\n<p>We did this by designing the customer experience from awareness and joining to use and issue resolution. We identified the key barriers to adoption and systematically reduced them to enable Streetcar to scale membership.<\/p>\n","protected":false},"featured_media":1485,"template":"","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Accelerating the adoption of a car sharing service - Livework<\/title>\n<meta name=\"description\" content=\"Launching a new service requires a focus on adoption. Livework helped Streetcar become the fastest growing car club in Europe.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Accelerating the adoption of a car sharing service - Livework\" \/>\n<meta property=\"og:description\" content=\"Launching a new service requires a focus on adoption. Livework helped Streetcar become the fastest growing car club in Europe.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/\" \/>\n<meta property=\"og:site_name\" content=\"Livework - English\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-03T16:20:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/liveworkstudio.com\/wp-content\/uploads\/2023\/04\/xstreetcar-2560x1800-jpg-pagespeed-ic_-tiz3av3wh4.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/\",\"url\":\"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/\",\"name\":\"Accelerating the adoption of a car sharing service - Livework\",\"isPartOf\":{\"@id\":\"https:\/\/liveworkstudio.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/liveworkstudio.com\/wp-content\/uploads\/2023\/04\/xstreetcar-2560x1800-jpg-pagespeed-ic_-tiz3av3wh4.webp\",\"datePublished\":\"2023-04-14T14:24:42+00:00\",\"dateModified\":\"2023-08-03T16:20:12+00:00\",\"description\":\"Launching a new service requires a focus on adoption. Livework helped Streetcar become the fastest growing car club in Europe.\",\"breadcrumb\":{\"@id\":\"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/#primaryimage\",\"url\":\"https:\/\/liveworkstudio.com\/wp-content\/uploads\/2023\/04\/xstreetcar-2560x1800-jpg-pagespeed-ic_-tiz3av3wh4.webp\",\"contentUrl\":\"https:\/\/liveworkstudio.com\/wp-content\/uploads\/2023\/04\/xstreetcar-2560x1800-jpg-pagespeed-ic_-tiz3av3wh4.webp\",\"width\":2560,\"height\":1800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/liveworkstudio.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Accelerating the adoption of a car sharing service\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/liveworkstudio.com\/#website\",\"url\":\"https:\/\/liveworkstudio.com\/\",\"name\":\"Livework - English\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/liveworkstudio.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Accelerating the adoption of a car sharing service - Livework","description":"Launching a new service requires a focus on adoption. Livework helped Streetcar become the fastest growing car club in Europe.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/","og_locale":"en_US","og_type":"article","og_title":"Accelerating the adoption of a car sharing service - Livework","og_description":"Launching a new service requires a focus on adoption. Livework helped Streetcar become the fastest growing car club in Europe.","og_url":"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/","og_site_name":"Livework - English","article_modified_time":"2023-08-03T16:20:12+00:00","og_image":[{"width":2560,"height":1800,"url":"https:\/\/liveworkstudio.com\/wp-content\/uploads\/2023\/04\/xstreetcar-2560x1800-jpg-pagespeed-ic_-tiz3av3wh4.webp","type":"image\/webp"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/","url":"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/","name":"Accelerating the adoption of a car sharing service - Livework","isPartOf":{"@id":"https:\/\/liveworkstudio.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/#primaryimage"},"image":{"@id":"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/#primaryimage"},"thumbnailUrl":"https:\/\/liveworkstudio.com\/wp-content\/uploads\/2023\/04\/xstreetcar-2560x1800-jpg-pagespeed-ic_-tiz3av3wh4.webp","datePublished":"2023-04-14T14:24:42+00:00","dateModified":"2023-08-03T16:20:12+00:00","description":"Launching a new service requires a focus on adoption. Livework helped Streetcar become the fastest growing car club in Europe.","breadcrumb":{"@id":"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/#primaryimage","url":"https:\/\/liveworkstudio.com\/wp-content\/uploads\/2023\/04\/xstreetcar-2560x1800-jpg-pagespeed-ic_-tiz3av3wh4.webp","contentUrl":"https:\/\/liveworkstudio.com\/wp-content\/uploads\/2023\/04\/xstreetcar-2560x1800-jpg-pagespeed-ic_-tiz3av3wh4.webp","width":2560,"height":1800},{"@type":"BreadcrumbList","@id":"https:\/\/liveworkstudio.com\/case\/accelerating-the-adoption-of-a-car-sharing-service\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/liveworkstudio.com\/"},{"@type":"ListItem","position":2,"name":"Accelerating the adoption of a car sharing service"}]},{"@type":"WebSite","@id":"https:\/\/liveworkstudio.com\/#website","url":"https:\/\/liveworkstudio.com\/","name":"Livework - English","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/liveworkstudio.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/liveworkstudio.com\/wp-json\/wp\/v2\/case\/1484"}],"collection":[{"href":"https:\/\/liveworkstudio.com\/wp-json\/wp\/v2\/case"}],"about":[{"href":"https:\/\/liveworkstudio.com\/wp-json\/wp\/v2\/types\/case"}],"version-history":[{"count":21,"href":"https:\/\/liveworkstudio.com\/wp-json\/wp\/v2\/case\/1484\/revisions"}],"predecessor-version":[{"id":5472,"href":"https:\/\/liveworkstudio.com\/wp-json\/wp\/v2\/case\/1484\/revisions\/5472"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/liveworkstudio.com\/wp-json\/wp\/v2\/media\/1485"}],"wp:attachment":[{"href":"https:\/\/liveworkstudio.com\/wp-json\/wp\/v2\/media?parent=1484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}