{"id":1817,"date":"2023-05-03T08:37:06","date_gmt":"2023-05-03T08:37:06","guid":{"rendered":"https:\/\/liveworkstudio.com\/?post_type=insight&p=1817"},"modified":"2023-09-18T18:16:37","modified_gmt":"2023-09-18T18:16:37","slug":"what-is-an-outside-in-perspective","status":"publish","type":"insight","link":"https:\/\/liveworkstudio.com\/insight\/what-is-an-outside-in-perspective\/","title":{"rendered":"What is an outside-in perspective?"},"content":{"rendered":"

There is an inherent contradiction in all organisations \u2013 they exist for their customers but spend a disproportionate amount of effort focused internally. An internal focus is essential, however without a customer focus, all sense of purpose can get lost. Businesses that do not focus on their customers risk irrelevance, wasted cost and lost opportunity. Customers have to be part of the story.<\/p>\n","protected":false},"featured_media":943,"template":"","acf":[],"yoast_head":"\nWhat is an outside-in perspective? - Livework<\/title>\n<meta name=\"description\" content=\"An outside- in-perspective is focussing on your customers and creating business value. 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